For six weeks, two teams from the Casa Pacifica Centers for Children and Families have raced to see which could raise the most funds before Giving Tuesday, an international movement launched in 2012 by the New York-based Belfer Center for Innovation and Social Impact. Now, the stakes have been raised as CEO Dr. Steve Elson will walk the plank as a reward for one of the two teams.
The teams, one comprising staff of Casa Pacifica’s Development Agency and the other one comprising all other staff members, both have a goal of raising $10,000 by midnight on Tuesday, Nov. 28. If the Development Agency wins, Elson is saved from a dunking in a water tank during Casa’s employee town hall in December. If the staff wins, however, Elson will explore the contents of Davey Jones’ locker.
Casa Pacifica must raise up to 12 percent of its annual budget through donations to fill in the gap between expected revenue and government service contracts. As of Friday, Nov. 17, just under $4,000 had been raised.